Spotting Fake Listings on Poshmark: What Scammers Don’t Want You to Know
Published on 2025-06-16 by SureBuy.io Team

Shopping for fashion on resale platforms like Poshmark offers great deals and access to rare or sold-out items. But the downside? A growing number of fraudulent listings seeking to take advantage of unwary buyers. Spotting a fake listing can be difficult, especially when scammers use high-quality photos and enticing prices. This comprehensive guide will walk you through exactly how to detect and avoid fakes on Poshmark—and what to do if you get scammed.
Why Fake Listings Are on the Rise
Poshmark's popularity has exploded over the past few years, attracting millions of buyers and sellers. But as foot traffic grows, so does the incentive for scammers. Common motivations include:
- Quick Profits: Scammers can make hundreds or thousands by listing counterfeit or never-shipped items.
- Minimal Oversight: Poshmark’s peer-to-peer model means listings go live instantly with little verification upfront.
- Digital Deception: With AI-generated images and impostor seller accounts, fakes are becoming harder to spot at a glance.
Understanding the tactics these fraudsters use is the first step in protecting yourself.
Top Signs a Poshmark Listing May Be Fake
Even if you're an experienced shopper, scammers are getting smarter. Here are the key red flags to look out for when scrolling through listings:
1. Prices That Are Too Good to Be True
If a Chanel bag listed for $200 sets your heart racing, pause. Designer goods are rarely offered at deep discounts, especially if listed as “new with tags.” Scammers prey on bargain hunters, so always compare the price with market norms before hitting purchase.
2. Stock Photos or Stolen Images
Poshmark encourages real-life photos of actual items. Be cautious of listings that only include stock images or photos with different backgrounds and lighting. These could be stolen from the internet or impersonating other sellers.
3. Suspicious Seller Behavior
Check the seller's profile:
- Do they have limited feedback or multiple negative reviews?
- Is the account newly created?
- Do they list dozens of high-value items without variation in description tone or photo style?
4. Vague or Generic Descriptions
Legitimate sellers typically describe their items in detail, including item condition, size, flaws, and why they’re selling. Fakes often have short, templated descriptions like “Brand new, never used. 100% authentic!” which offer little real information.
5. Urgency Tactics and Off-App Communications
Some scammers will comment or message you saying “This item is in high demand—DM me for details” or ask to complete the transaction outside Poshmark. Don’t fall for it. Off-platform transactions won’t be protected by Poshmark’s buyer guarantee.
Case Study: The Counterfeit Louis Vuitton Scam
Jane, a user from Boston, came across a “barely used” Louis Vuitton Neverfull MM bag listed for $250—over $1,000 less than retail. The seller had 15 other designer bags listed and a relatively new profile. Blinded by the price, Jane purchased without asking more questions.
Two weeks later, she received a poorly made replica. The zipper was cheap, stitching uneven, and the logo slightly off. Worse? Poshmark couldn’t verify the item's authenticity once it was marked as accepted.
This story isn’t unique. Thousands of similar scams occur monthly. But they are avoidable with vigilance.
Tips to Verify a Listing Before You Buy
To protect yourself and your money, use the following checklist before purchasing an item on Poshmark:
- Reverse Image Search: Use Google Lens or TinEye to see if the photos are posted on other platforms. Duplicate images could indicate fraud.
- Ask the Seller for Proof: Request additional photos showing specific angles or signs of authenticity (serial numbers, inside tags, receipts).
- Scan for Consistency: Does the username, photo style, and language match across listings? Inconsistencies are red flags.
- Check Reviews: Reviews from other buyers can reveal patterns of misconduct.
- Use SureBuy.io’s Listing Checker: Our tool analyzes fraud signals across millions of resale listings and gives you an instant safety score.
What to Do If You Suspect a Listing Is Fake
If you come across a listing that seems suspicious—or if you’ve already made a purchase and are having doubts—take these steps:
- Report the Listing: Use Poshmark’s report feature to flag the item for review by their fraud team.
- Contact Support: If you’ve bought the item and suspect it’s fake, initiate a return or dispute immediately. Don’t delay.
- Provide Documentation: Take photos of the received item, focusing on signs of counterfeit craftsmanship.
- Never Confirm Delivery Prematurely: Only hit "Accept Order" once you've closely inspected the item in proper lighting and conditions.
How SureBuy.io Helps You Stay Safe
Our team at SureBuy.io is dedicated to making peer-to-peer resale platforms like Poshmark safer places to shop. We do this by offering tools that flag risky listings in real time before you buy. Here's what sets us apart:
- AI-Powered Listing Analysis: Our database grades listings for language patterns, unusual price trends, and suspicious activity signals.
- Real-Time Alerts: Get browser extensions and alerts that notify you if a listing seems off.
- Community-Driven Insights: See flags and notes from other users who have interacted with the seller or similar items.
- Marketplace Education: Our blog and newsletter provide up-to-date advice to arm shoppers with the knowledge they need.
When in Doubt, Trust Your Gut (and Verify)
If something feels off, pause. Scammers count on impulse behavior. Doing your due diligence, checking seller profiles, and leveraging tools like SureBuy.io can dramatically reduce your risk of being duped.
That dream deal isn’t worth the hassle of getting ripped off—or the disappointment of receiving a fake. With this guide and the right tools, you can shop smarter and safer on Poshmark.
Final Thoughts
While fake listings may be on the rise, you don’t have to fall victim. Understanding the tactics scammers use empowers you to distinguish between authentic treasures and cleverly disguised traps. Equip yourself with information, ask the right questions, and use modern verification tools wherever possible. The resale market should reward curiosity and thrift—not punish the unsuspecting.
Whether you’re investing in your first designer handbag or just picking up some wardrobe staples, don’t leave safety up to chance. The scammers may be clever—but with the right knowledge, you’ll always stay one step ahead.
About the Author
SureBuy.io Team
We build tools to help buyers shop smarter on resale marketplaces. From scam detection to price analysis, SureBuy.io makes peer-to-peer platforms safer.